Blog Posts Tagged With 'online community activity'

Crimes against the blogosphere

Posted 6 months ago by Caspar
08/12/2007

Tagged with: ,

As a business owner and manager there are many competing things to do - create and drive strategy, build new products, sell, deliver the work, recruit and manage staff, finances, legal...you know the story, its the stuff - all those things you cram into a week.So for my 5am moment today I reflected on the additional stuff which we encourage people to take on - blogging. One of the common question sets we get is around blogging - what should I be doing, what should and should'nt I be writing about and how to I find time to write a...


Only 1% do anything!

Posted 5 months ago by Caspar
22/01/2008

Tagged with:

A community I am part of in the online marketing world - Affiliates4u made a great post today which says that of their 20,000 strong online community, only 200 people are active posters - thats only 1% of the communityShock horror. This lead to four plus pages of discussion threads on whether the non regular contributing members(thereby including me) should be a) banned or b) charged a premium http://www.affiliates4u.com/forums/affiliate-marketing-moderators-choice/71113-approx-20-000-members-only-approx-200-regular-posters.htmlThis comes as no surprise to us and accords with other research that shows similar figures:- Our own research based on communities we own, run and manage - around 1% of people actually...

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The Long Tail

The phrase The Long Tail was first coined by Chris Anderson in an October 2004 Wired... Read More

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brands buying into social networking

Social networking - so tantalising for all those brands out there - millions of people... Read More

This site is about Social Computing, Web 2.0 and growing the Trovus business. See here for more information on Trovus.

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