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The phrase The Long Tail was first coined by Chris Anderson in an October 2004 Wired... Read More
Social networking - so tantalising for all those brands out there - millions of people... Read More
This site is about Social Computing, Web 2.0 and growing the Trovus business. See here for more information on Trovus.
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The Tipping Point by Malcom Gladwell Very interesting analysis of how trends kick off via... Read More
Do you believe blogging has a value and a quantifiable ROI?
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