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Key accounts - Offline touch points vs. online touch points
Dear [first_name],
Hope you are looking forward to the weekend.
Key accounts - Offline touch points vs. online touch points
Given that you are involved in all things digital, I thought the following picture (based on real data) showing the weight of online vs. offline interactions from key accounts will be of interest.
What does this mean for Digital Managers?
• You can prove the value of digital
• You can prove the impact that digital content has on developing relationships with key accounts
• You can prove how digital supports face to face activities.
See other analysis
If you are curious to see other dashboards showing customer engagements, please do let us know and would be happy to show them through a screen share.
Have a great weekend.
Kind regards
If you are are involved in all things digital, I thought the following picture (based on real data) showing the weight of online vs. offline interactions from key accounts will be of interest.
What does this mean for Digital Managers?
• You can prove the value of digital
• You can prove the impact that digital content has on developing relationships with key accounts
• You can prove how digital supports face to face activities.
See other analysis
If you are curious to see other dashboards showing customer engagements, please do let us know and we would be happy to show them through a screen share.
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