Blog Posts Tagged With 'crowd-sourcing'
Using on-line communities to gauge customer opinion
Posted 4 months ago by Jon Mell
25/02/2008
When in the States, I often see adverts for OnStar. This is a remote vehicle control service whereby you can give a third party remote control of some of your car's facilities, as well as an in-car 'conceierge' service to get directions and the like. For example, if you lock your keys in your car, OnStar can remotely unlock the car. If you are involved in a crash, OnStar can detect this, try to get in touch with you and call the ambulance services. The problem with this sort of service is how a service provider walks the line between being...
The value of Crowd Sourcing in business
Posted 2 months ago by Ed Charvet
23/04/2008
Hooray for crowd sourcing and all that it can achieve. Starbucks, like a good number before has now embraced the web and allowed to gather and deliver a huge volume of ideas on how things at Starbucks across America could or should change.Jon passed the me article on the BBC that caught his eye with this a while ago and I have been following the ideas storm of a while now and it is reach of what this idea is doing for Starbucks that is so compelling.The OBVIOUS 1) It is giving Starbucks some good ideas about how to improve...
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