Blog Posts Tagged With 'communities'

Using on-line communities to gauge customer opinion

Posted 2 months ago by Jon Mell
25/02/2008

Tagged with: , ,

When in the States, I often see adverts for OnStar.  This is a remote vehicle control service whereby you can give a third party remote control of some of your car's facilities, as well as an in-car 'conceierge' service to get directions and the like.  For example, if you lock your keys in your car, OnStar can remotely unlock the car.  If you are involved in a crash, OnStar can detect this, try to get in touch with you and call the ambulance services. The problem with this sort of service is how a service provider walks the line between being...

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The Long Tail

The phrase The Long Tail was first coined by Chris Anderson in an October 2004 Wired... Read More

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Vistage Workshop

Trovus presented at its second Vistage CEO workshop yesterday. I am pleased to say that... Read More

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The Tipping Point by Malcom Gladwell Very interesting analysis of how trends kick off via... Read More

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