Of the 1^st Brick wall that is.  I believe our coach, Darren Shirlaws, informed us of the fact at our coaching session last Friday.  Whether or not we are free from its constraints just yet I am not sure, but as the next phase we will hit is a frantic stage again, I guess we must be close to it due to the amount of running around, in what feels like every tightening circles, we are currently doing.

We are definitely building something here.  The acid test was when Kirsty who now looks after at least two of our more strategic accounts, emailed 9 of us to announce as self anointed social secretary that we are going to have a Christmas party....did you read that right...We, Trovus, are going to have a Christmas party and there may be as many as 9 people at it...Wooh!!  Now that's a KPI in my book.  I don't have to drink heavily during the silly season on my own looking jealously at everyone's Christmas japing.  I can have some of my own.

Another thing struck me this week when I think about the people who have helped us and influenced the business in its now 11 months of life.  Recent influencers now include Euan Semple, certainly one of the people who can claim the UK crown of "Mr Web 2.0" and Professor Leif Edvinsson, who was affectionately introduced to me as the "Grandfather of Intellectual Capital".  Why are these two influencing us at this time?  Well Euan is without question one of the few people who wears a badge on an international stage that says something like "Web 2.0 within the Enterprise - thought it, built it, delivered it ON A BIG SCALE".  That is still rare today and Euan now finds himself globe trotting, talking to Corporates and educating them about what is going to happen next.  As Euan describes it, he is laying the seeds of value all over the place.  This has to be good news for any who have set out a stall that sells social computing and collaboration as business enablers.

Professor Edvinsson, who's InCaS project is supporting over 65,000 SME's leverage their intellectual capital, was supportive of our model for starting this business.  He believes that SME's can start without debt (investment!!) if the founders are supported to leverage their intellectual capital in the right way.  Our growth and potential success could prove to be a testament to the value of coaching a startup to fruition and supporting it in leveraging its intellectual capital, rather than giving people cash and simply telling them to get on with it.  Working Smarter feels better than burning money working out what sells.

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